The hypebeast is for real, and it has moved on from fashion to food! Popeyes Louisiana Kitchen has caused a major disruption in the natural order of fast food fried chicken. Everyone already knew about their Two-piece Tuesday deal. It’s a great bang for your buck, just not worth the sometimes-over-an-hour-long wait. You can go to KFC—Popeyes’ archenemy—instead for your fried chicken fix. But last week, Popeyes made Chick-fil-A their latest rival. I drove by my local Popeyes on San Carlos Street on Friday and the line was out the door, even longer than on a Tuesday! Was there a new three-piece deal that I wasn’t aware of? Nope. It turns out word of mouth and people’s social media catapulted their new chicken sandwich into superstardom, so much so that the very next day my Popeyes and other neighboring franchises started posting makeshift signs that read, “Sorry, we are out of chicken sandwiches” and “Nope. We don’t got ’em!” As a Popeyes fan, I’d love to try it. But since I can’t at the moment, I’ll just put a drumstick between a biscuit until the hypebeast has been slayed.
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